
Frederick Louis Maytag grasped the notion of the American Dream long
before he built his first kitchen appliance. In the late 19th century, as a 16-year-old
field hand, he saw an opportunity to create safe, labour-saving tools to do the work
traditionally done by hand. By 1893 he had joined forces with his two brothers-in-law
and George W. Parsons, opening their first factory in Newton, Iowa and going on to
produce, not only the best farm implements in America, but also the world's premier
home appliances. Throughout the 20th century the company was at the forefront of many
industry-wide debuts, the first being the revolutionary 'Pastime' wooden tub washer,
followed shortly by the introduction of the electrically powered washer. Maytag even
produced the breathing equipment for the 1963 Mount Everest expedition. Now, more than
100 years after its humble beginnings, Maytag still spearheads the development of
laundry, dishwashing, refrigeration and floor care categories worldwide and is renowned
for combining time-honoured craftsmanship with modern technology and contemporary
styling...unfailingly serving its customers by meeting their expectations for
long-lasting and dependable products.
The Whirlpool Corp. completed its acquisition of Maytag on April 1, 2006.
Repair Service: 020 8689 2265

